With its vision of Satyam, Shivam and Sunderam, Doordarshan has a mission to reach every person with reliable news, balanced views, innovative educational programmes and wholesome entertain-ment. The Jaipur Kendra seeks to project the life and literature, art and culture of Rajasthan in its variegated forms.
It strives not just to portray the resplendent past and the momentous present but to redesign a humane future.
Doordarshan promotes discussion and dialogue to foster understanding and goodwill among all sections of society. It endeavors to inculcate scientific temper among the people. It attempts social reconstruction by waging a war against casteism and superstition.